The Collection Ad format on Facebook (with an option to place on Instagram) has made it easier for brands to showcase seasonal products on their E-Commerce sites by offering a fully immersive mobile advertising experience, without having to leave Facebook. These particular ads are accessible to majority of the PH market that’s primarily dependent on free data. The flexibility of highlighting multiple products in a single ad is beneficial for traffic or conversion-oriented objectives. And with the tighter integration of Facebook’s Commerce manager with popular APIs of E-commerce enablers like Shopify, you won’t have to go through the tedious process of manually uploading products, info and pricing every time you run a Collection Ad.
Targeting is also the key strength of Facebook and Instagram advertising, as these allow you to reach your desired audiences based on the social media accounts they follow and interact with, the public information that’s found on their accounts, and their activities on your website, whether they're just window shopping, adding products to their carts, or have experienced checking out. Get to know and take advantage of these digital ad formats and more, with Studio Bellare.
